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Sales Development Representative – German Speaking – UK

We are looking for a Sales Development Representative (SDR) to join our Sales Team in the United Kingdom

Redis Labs is rapidly growing and has expanded operations to include the Corporate Sales activity, and we are seeking a Corporate Sales Development Representative to join our growing team in EMEA, based out of London, UK.

The Corporate Sales Development Representative is a key role at Redis Labs responsible for generating interest in our products and services through targeted research, outbound activities, and following up with inbound requests and MQLs. The key objective of this role is to engage Redis Labs’ market by systematically increasing market awareness and penetration. As a Corporate Sales Development Representative you will be required to use a variety of communication channels to reach potential customers and will be doing research on various key accounts when needed.

This position requires strong business acumen with the ability to quickly assess and align customer interest to products and use cases. Ideal candidates possess the aptitude to easily engage and establish rapport with coaches and group leaders. This is a position of growth and learning in the areas of sales and marketing; being coachable is a must!

Data is the lifeline of every business, and Redis Labs helps organizations reimagine how quickly they can process, analyze, make predictions with, and take action on the data they generate. As the home of Redis, the most popular open-source database, we provide a competitive edge to more than 8,000 global businesses with Redis Enterprise. We have major strategic partnerships with cloud vendors Amazon Web Services, Microsoft Azure, and Google Cloud. We’re a unicorn with a company valuation of more than $2 billion and have raised more than $347 million in funding. We’re growing fast and expanding our staff across our five global offices.


  • Identify and nurture leads to generate opportunities. Find the right power base of contacts and promote basic discovery to obtain meeting commitments.
  • Execute established best practices and committed engagement cadences on time and on message, using Outreach, Salesforce, Drift and other tools.
  • Research potential MQLs and identify sales opportunities.
  • Hand off qualified opportunities to Corporate Sales Representatives.
  • Determine first-call qualification on defined in-bound MQLs (Marketing Qualified Leads)
  • Verify data on inbound marketing leads generated by website visits and marketing programs.
  • “Scrub” leads using online resources including SFDC, ZoomInfo and LinkedIn.
  • Specify outreach and collaborate to follow-up on CSR-owned leads and contacts
  • Conduct outbound engagement (emails + phone calls) to ideal customer targets


  • You graduated from college/university.
  • You have demonstrated curiosity, resourcefulness, motivation and initiative.
  • You enjoy the scrappiness of a startup (with the stability of an established company!).
  • You love working with people who are highly diverse.
  • You are fluent in English and German


  • Prior experience with databases, infrastructure software, SaaS offerings
  • Knowledge of Salesforce and Outreach
  • You can write a compelling message and tell great stories.
  • You have a passion for technology and the future excites you

We have been named one of the “Best Places to Work in the Bay Area” and ranked the fastest growing Enterprise Software company in Silicon Valley. We offer a competitive compensation package; an employee stock program. For more info visit:

As an equal opportunity employer, Redis Labs Inc. is committed to a diverse workforce. Employment decisions regarding recruitment and selection will be made without discrimination based on race, colour, religion, national origin, gender, age, sexual orientation, physical or mental disability, genetic information or characteristic, gender identity and expression, veteran status, or other non-job related characteristics or other prohibited grounds specified in applicable federal, state and local laws. It is also our policy to comply with all applicable federal, state and local laws respecting consideration of unemployment status in making hiring decisions. For more information about equal employment opportunity protections, please view the ‘EEO is the Law’ poster.